RAINMAKER RETREAT AGENDA

What you’ll learn, day by day

successful young businesswoman at desk with laptop computer and fracture

SESSION 1

ACHIEVING EXPERT STATUS AS AN ATTORNEY

  • Identify Your Ideal Target Market to Retain Ideal Clients
  • 5 proven strategies to position yourself as a specialist
  • How to avoid the most deadly mistake attorneys make
  • 4 solid tactics to position yourself as the “go-to attorney”
  • 5 incredible strategies to market to your ideal target market
A team of business professionals working together

SESSION 2

CREATING A UNIQUE COMPETITIVE ADVANTAGE & MICROMANAGING THE CLIENT EXPERIENCE

  • Increase client retention & referrals to create a stream of qualified leads
  • 7 Secrets of highly successful attorneys
  • 4 keys to micro-managing the client experience
  • 3 specific ways to use the Internet to find more referrals
  • 3 easy ways to automate follow up and follow through
Word Of Mouth Refferals written with chalk on tarmac over colorful graph and rising arrow, business marketing and creativity concept

SESSION 3

BUILDING A STRATEGIC REFERRAL BASED LAW FIRM

  • Why it’s crucial to build relationships with other professionals
  • 7 Best practices for building referral partnerships
  • Educate potential referral partners to increase your referrals
  • 5 powerful questions to land more referrals than ever before
  • #1 reason why attorneys don’t get referrals & how to overcome it
leads

SESSION 4

THE LAW OF 7 TOUCHES

  • “If you aren’t “top of mind,” you’re forgotten”
  • How to effectively stay in contact with prospects, clients and referral partners
  • The power of an “E-Newsletter”
  • 4 Top strategies to automatically connect with your database
  • Top 10 reasons why attorneys don’t think “e-newsletters” work and why they are wrong
Business woman is analysing ROI (return on investment).

SESSION 5

THE NUTS & BOLTS OF LEAD CONVERSION

  • Turning More Browsers Into Buyers At Every Conversion Stag
  • Turning more browsers into buyers at every conversion stage
  • 5 Stages of lead conversion you need to improve
  • 12 Keys to sign up more people during the initial consult
  • 5 ways to convert prospects after the initial consult
  • Cutting-edge lead conversion strategies to increase revenues
Social media on laptop keyboard. Conceptual image. 3d

SESSION 6

UNLOCKING THE SECRETS OF SOCIAL MEDIA

  • Social Media is one of the most cost effective ways to build a MASSIVE audience
  • 4 reasons why a strong online presence is no longer an option
  • 5 reasons why social media must be part of your marketing strategy
  • Using Social Media to BUILD your list & develop new business
  • How to leverage social media and gain clients
  • Cutting-edge lead conversion strategies to increase revenue
Highway Signpost with Marketing Strategies wording on Sky Background.

SESSION 7

INTERNET MARKETING STRATEGIES

  • What is education-based marketing & how can it grow your firm
  • The changing game of search engines
  • Top traits Google is looking for when ranking your site
  • Top 10 deadly mistakes attorneys make with their websites
  • 4 proven ways to drive more traffic to your website
  • 7 Secrets to converting more website browsers into buyers
Dream Big, Set Goals, Take Action, concept, tags on the table.

SESSION 8

YOUR LAW FIRM’S MARKETING ACTION PLAN (MAP)

  • Most important session to set your firm up for success
  • How to implement the strategies from previous sessions & turn it into an ACTION plan
  • An intense and fully detailed layout of tools, descriptions, action steps, time lines, and roles to get the MAP started
  • An intense and fully detailed layout of tools, descriptions, action steps, time lines, and roles to get the MAP started